Today, PhocusWire published a feature article on the topic of hotel chatbot and why it is a must-have tool on a business’s website to collect user data. The author of this publication is our CEO, Elitza Stoilova. The article is useful to everyone, not just tourism businesses – Google will one day stop supporting cookies and businesses will have to rely more on the customer data they collect on their site. The AI chatbot on the website is an extremely suitable tool for this purpose.
Our favorite quote from the article: Don’t count on customers to write an email or call you every time they haven’t found what they’re looking for. The AI chatbot is here to help by being online 24/7/365.
PhocusWire is the most comprehensive daily source of news for and from the travel industry, powered by Phocuswright, the world’s most respected travel research, and events brand. PhocusWire covers and analyzes technology, distribution, and the digital economy – the backbone of the travel, tourism, and hospitality industry.
You can read the whole article here.